Skip to content

Included with hosted plans

Google Business Profile—setup & management.

We focus on the highest-impact local channel: your GBP. From clean NAP and categories to photos, services, posts, and review guidance—set up right, kept fresh, and measured with UTM tracking.

  • Initial setup & verification guidance
  • Category, services & attributes tuned
  • Photo curation & posting cadence
  • UTM “return address” on site links

Bonus: A strong GBP profile is commonly copied or referenced by other directories over time, helping your details spread without manually managing dozens of listings.

Google Business Profile overview mockup
High-impact GBP completed on day one

Why we focus on Google Business Profile

For most local businesses, GBP drives the majority of discovery (Search + Maps). It is where customers see hours, photos, reviews, and the website/appointment buttons. When GBP is complete and active, many third-party directories use or mirror its data over time—so you get broader consistency without chasing dozens of logins.

Trust & conversion
Accurate NAP, strong categories, and real photos make customers comfortable to call or visit.
Measurable clicks
We add UTM parameters to your site and appointment links so you can attribute traffic from GBP.

What we set up & manage

Focused, practical tasks that move the needle:

  • Profile creation or claim, and verification guidance (postcard/phone/email/video as applicable)
  • Primary & additional categories, services, attributes, and service area
  • Hours (incl. special hours), description, accessibility & payment attributes
  • Logo & photo set (cover/interior/work/brand) with basic curation guidance
  • UTM tracking on “Website” and “Appointments” links
  • Posting cadence recommendations (Offers/Updates) and review-request template

As GBP matures, other directories often pick up your details—reducing duplication work and keeping your public data cleaner with less overhead.

Client checklist (GBP)

Provide these once at kickoff so we can build or optimize your profile without back-and-forth.

  • Exact business name (as publicly displayed)
  • Public phone, website URL, appointment URL (if any)
  • Physical address or service-area details
  • Hours (incl. any seasonal/holiday variations)
  • Short description (1–2 sentences) & top services
  • Logo + 3–5 photos (work/team/location/brand)

When this is used

We complete GBP immediately after launch (or claim and optimize an existing profile). Verifications can take ~1–7 business days depending on Google’s chosen method.

Privacy & accuracy

We publish only what should be public. If you have private lines or special rules, note them and we’ll document how they’re handled.

Prefer a form? We’ll send a secure intake link—just mention it in your message. Otherwise, click Copy checklist and paste into an email or chat with your answers.

GBP FAQ

Do you manage other directories too?

We focus exclusively on Google Business Profile. In practice, GBP is the most visible local surface, and many directories reference or mirror its data over time. That means less overhead while still improving broad consistency.

Can you help with reviews?

Yes—your plan includes a simple review-request template and response guidelines. If you want us to actively respond on your behalf, we can scope that as an add-on.

How do you measure performance?

We add UTM parameters to your Website and Appointments links so you can see traffic in your analytics. We also note high-level GBP insights (views, calls, directions) during monthly care.

What if my business moves or rebrands?

Tell us and we’ll update GBP (NAP, hours, description, photos) and advise how to minimize disruption during verification.

Ready to lock in your local presence?

We’ll set up and manage your GBP—the local asset customers see first.

“GBP is the single best place to invest early effort. Nail this, and a lot of local visibility follows.”
— Matthew Foor, SiteRevive Developer